#BeCyberSafe is a campaign by the Department of Education, in collaboration with Stairway Foundation and IMMAP Philippines.
Consisting of three major components, namely, Project for Keeps, Dalir-Eskwela, and Chatbot, the #BeCyberSafe project is aimed at ensuring that the scope of child protection extends to the cybersphere. Our team worked on Dalir-Eskwela, where in we we used thumbs as a creative handle and created characters that kids can easily relate with. The animated educational videos were distributed to public schools. Brochures were given out to schools for teachers and for parents.
CHARACTER DESIGNS
BROCHURES
Team Members:
Dave Ferrer - Chief Creative Officer
Brandie Tan - Executive Creative Director
Enzo Cruz - Creative Director
Monix Dacuan Tabag - Associate Creative Director
Alyssa Babasa - Art Director, Illustrator
Marvin Osorio - Group Account Director
Paolo Joaquin - Director (Go Motion)